This summer, we kicked off 100 teenagers to create new insurance products, We wanted to showcase talent at peak creativity; demonstrate that these teenagers can tackle the hardest challenges and to show the insurers a new model for engaging with the future of the industry. Both as customers, and (more urgently) as employees.
They did not disappoint. Not only did they create new risk bearing products, they showed us the blueprint for marketing to Gen Z and Gen Alpha, and highlighted the digital transformation priorities to futureproof your plans.
The 106 Page report deep dives into every aspect of insurers relationships with the newest generation of consumers and talent.