This summer, we kicked off 100 teenagers to create new insurance products, We wanted to showcase talent at peak creativity; demonstrate that these teenagers can tackle the hardest challenges and to show the insurers a new model for engaging with the future of the industry. Both as customers, and (more urgently) as employees.
They did not disappoint. Not only did they create new risk bearing products, they showed us the blueprint for marketing to Gen Z and Gen Alpha, and highlighted the digital transformation priorities to futureproof your plans.
DISCOVER GENERATION ALPHA
The 106 Page report deep dives into every aspect of insurers relationships with the newest generation of consumers and talent.
How do we bring new diverse talent into the insurance industry?
- Marketing Blueprint for Gen Alpha.
- Learn how to engage diverse talent.
Designing insurance products for Generation Alpha
- New risks, new claims, new distribution.
- The transformation priorities to thrive with Generation Alpha.
